CareNow® Urgent Care is ready to provide convenient care for many common health conditions to families in more than 112 urgent care centers in the United States. The rollout of new stores in new markets across the country needed planning, introductory campaigns and ongoing promotions.
Urgent care provides care for families seven days a week in their neighborhood. To more adequately communicate with families, CareNow® needed to develop a geo-targeted approach to marketing. Brand Wise worked with CareNow® to more precisely target media and direct mail. Creative was done for new store introductions and seasonal periods.
CareNow® has gone from start-up to community leader in urgent care within their footprint in ten states in the U.S.