Smart Cookies Everywhere!

                  A little salute to all the smart cookies we know!  This is a favorite – my Mom’s oatmeal chocolate chip cookie dressed up just to make you smile.  These would be perfect for exam study groups, graduation parties or because it’s time for a snack. INGREDIENTS […]

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Considering a Text Campaign? Know the Facts.

Texting is the number one activity on our smartphones and is one of the most efficient marketing vehicles.  Brands invest in SMS campaigns because 90% of SMS messages are read within 3 minutes of receipt and almost 100% of all phone devices are SMS enabled. Americans are addicted to texting on their smartphones. Pew Research […]

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8 Tips on Text Message Campaigns

Text campaigns can be used in multiple ways.  We have used it as a way to interact with healthcare workers who do not have time to access their office email frequently and for extremely loyal fans who want immediate, actionable interactions. Here are some things you should know about text campaigns. 1.  Create an Opt-in […]

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Pound Cake Churros Por Favor

Isn’t it wonderful when trendy intersects with easy?  I had these churros first in a Roy Choi restaurant in Los Angeles.  Churros have a place on many menus today.  Our version is one of the most popular – Pound Cake Churros.  You could make your own pound cake if you have lots of time, or […]

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