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Nekasha Pratt is the Director of Marketing for the State of Tennessee Department of Tourism. She has led national and international programs and worked for multi-million dollar organizations. In this role, she is part of the executive team that leads marketing, social media, and content initiatives for state tourism; helping Tennessee remain a top 10 travel state.

Her 2018 recognitions include Nashville Business Journal’s Top 40 under 40 and the Susan Short Jones Emerging Leaders Award. She has a Bachelor’s degree in Management/Marketing, a Foundations in 21st Century Leadership certificate, and is a certified Project Management Professional (PMP).

Nekasha will be speaking at Red Letter Day about the importance of strategic partnerships, content and social media activation –  just some of the marketing strategies that keep Tennessee a top 10 travel state. She will also introduce us to some of the strategic partners and describe the mutual benefits of these relationships.

Nekasha is very active in her community. She serves on the board of Nashville Cable and Dancing through the Curriculum. Nekasha is also a Big Brothers Big Sisters mentor, a tnAchieves mentor, and a community volunteer with Nashville Organized for Action and Hope (NOAH).

We can’t wait to learn from Nekasha’s extensive social media knowledge and hear all about tourism in Tennessee. Get tickets and come learn with us!