The Little Clinic operates walk-in clinics conveniently located in grocery stores across the country. Staffed by experienced and board-certified Advanced Registerd Nurse Practitioners, the clinics are open later than traditional physicians’ practices and are a great resource for prompt treatment of minor illnesses.
Advertising was created to reach out to local communities and create awareness of the clinic. The campaign emphasized the affordability of walk-in care and illustrated the best uses for the clinic, i.e., cold and flu symptoms, sports physicals, allergy treatment and other minor illnesses. The campaign extended from print to outdoor, direct mail, collateral and pointof- sale signage.