Lakeshore Senior Communities have been providing wonderful personalized care to seniors on two campuses in the Nashville area for many years. When they came to Brand Wise, they felt they needed an update to their logo and their look and feel. The new brand identity includes an updated name and logo identity for the parent company and the two Nashville facilities.
The original Lakeshore Estates opened its first senior care facility in 1952. More than 60 years later, the non-profit has two signature facilities – The Meadows in Bellevue and Heartland in Donelson. The senior communities now have a new brand identity that matches the warmth of the personalized, Christian care they provide for their residents. The new look is enhanced by engaging photography of their residents.
Take a look at the before and after of their new website.